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Outdoor Technology & Optics
The North Face
The North Face is an American outdoor recreation products company, founded in 1968 to supply climbers with clothing, footwear, and equipment. Inspired by Half Dome, a rock formation in Yosemite National Park, the company expanded into street couture in the late 1990s and has since become a streetwear style symbol. In 2000, it was bought by VF Corporation.
Patagonia
Patagonia, an American retailer of outdoor recreation clothing, equipment, and food, was founded in 1973 and operates in over 10 countries with stores and factories in 16 countries, based in Ventura, California.
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